One of the key components to a good case is a theme. The theme should speak to the judge or jury. It does not need to be long or complicated, a simple sentence works best. For example, everyone remembers Johnnie Cochran’s “if it doesn’t fit, you must acquit.”

If you are not creative, or have hit a wall in the creative process, look to Hollywood and Madison Avenue for inspiration. Billions of dollars are spent by the movie and advertising industries to create messages used to sell stories and products. Watch television commercials, successful movies, and advertisements to help get the creative juices flowing. You might even find your theme.

Douglas Linder at the University of Missouri – Kansas City School of Law has created a webpage of famous trials. It contains transcripts, biographies, and other information. The earliest trial included is that of Socrates (399 B.C.). The most recent trial covered is the prosecution of Moussauri in 2006. It is a great source of information.

Famous Trials.

“Live as if you were to die tomorrow. Learn as if you were to live forever.” — Mahatma Gandhi

I am always reading books and articles by other trial lawyers. Once in a while I get to watch one of the few great trial lawyers ply his or her trade. Here is Gerry Spence demonstrating a cross-examination of a defense expert.